Djokovic offers surprising Monte-Carlo Masters reality check ahead of return (2024)

FAQs

How much does Lacoste pay Novak Djokovic? ›

The fashion brand pays approximately $9.4m (€8m) annually to serve as his kit supplier. As part of the deal, Lacoste has released a range of Djokovic branded attire, known as the Novak Djokovic collection. According to Sportcal, Djokovic makes $25.9m annually from his endorsem*nt deals.

MONACO (AP) — Stefanos Tsitsipas swept aside Casper Ruud 6-1, 6-4 on Sunday to win the clay-court Monte Carlo Masters for the third time in four years, and then wept in his chair.

The Monte-Carlo Masters (also known as the Rolex Monte-Carlo Masters for sponsorship reasons) is an annual tennis tournament for male professional players held in Roquebrune-Cap-Martin, France, which borders on Monaco. It is played on clay courts at the Monte Carlo Country Club and is held in April.

Without question, the finest player to have ever played the sport. With a net worth of $550 million, Roger Federer is 3rd richest tennis player in the world, followed by Serena Williams ($250 Million) and Novak Djokovic ($220 million).

MONACO -- Two-time Grand Slam champion Carlos Alcaraz withdrew from the clay-court Monte Carlo Masters tournament on Tuesday because of a muscle injury to his right forearm.

* Doubles Final: Sunday, 14 April at Noon. * Singles Final: Sunday, 14 April at 3 p.m. What is the prize money and points for the Rolex Monte-Carlo Masters? The prize money for the Rolex Monte-Carlo Masters is €5,950,575 and the Total Financial Commitment is €6,410,670.

This of course is a blow not just to Nadal but the tournament itself when it begins next week, in that he has won at Monte Carlo on 11 occasions.

ovak Djokovic may be the most famous Serbian athlete on the planet, but it's the tiny principality of Monaco that he calls home. Indeed, five of the ATP's top-ten ranked players claim Monaco as their primary residency, and it's easy to see why.

According to Celebrity Net Worth, Djokovic is worth an estimated $240 million (£189.3m). The outlet says that Djokovic earns the vast majority of his endorsem*nt income from brands including clothing line Lacoste. Between June 2019 and June 2020 he raked in $45m (£35.5m) in commercial earnings.

Why does Novak Djokovic wear Lacoste? ›

"My father would wear Lacoste polo shirts when I was a child. I remember his drawers had stacks and stacks of polo shirts, all in different colours, so it's nice for me to be able to revisit my dad's wardrobe and update it a little bit."

On top of Fils, Lacoste counts tennis players Novak Djokovic, Venus Williams, Daniil Medvedev and Grigor Dimitrov, as well as K-pop star Somi Jeon, actor KJ Apa, fencer Ysaora Thibus, polo player Ashleigh Johnson, rifle shooting champion Ruth Mwandumba, and gymnast Marcel Nguyen as brand ambassadors.

It's no surprise that 24-time major champion Novak Djokovic sits atop the list with total career earnings of over $181.5 million. Djokovic is coming off a 2023 season in which he won three of the four major titles.